iDO

Since 2011, iDO has accompanied the growth of children and young people aged 0 to 16, interpreting the world through a curious, creative and authentic perspective. Born from the experience of Miniconf, a Tuscan company founded in 1973 and now one of Italy’s leading names in childrenswear, the brand has built a contemporary identity based on quality, dynamism and Italian style.
iDO collections translate international trends into garments designed to accompany every moment of the day, with energy and personality. Today, iDO continues to grow alongside new generations, promoting creativity, innovation and the future.